Easy Sponge Cake Recipe

This time I want to share a sponge cake recipe with you today. I’m currently doing a lot of recipe testing with sponge cakes and I’m loving it! I recently tried this spicy version and I just had to share it. Try it out and share what your results are please ^_^ Please note thatContinue reading "Easy Sponge Cake Recipe"

Celebrating Amari Bakers & Bakerettes

This has been an amazing year for Amari so far and a large part of that is because of our baking class students as well as our workshop attendees. That's why I will share what we've been up to with some of our students and share their amazing baking work after they learned how toContinue reading "Celebrating Amari Bakers & Bakerettes"

5 Key Points Covered in our Masterclass on Marketing your Baking Business

We held the Amari May Bakery Business Masterclass this past Saturday on the 21st and we had a great turn-out. We hosted nineteen bakerettes; some who have small home-based baking businesses and a few who are planning on starting soon. The energy and excitement in the class this time was just amazing, we had aContinue reading "5 Key Points Covered in our Masterclass on Marketing your Baking Business"

3 Points to Consider While Creating Your Bakery Brand

In order to market your small bakery business effectively, you need to know what kind of brand you’re selling for your bakery. Click this link to watch the video version. To explain branding a bit: A brand is the name of a specific/unique product, service or product (e.g. Coca Cola, MPESA, Blueband, etc.) Branding isContinue reading "3 Points to Consider While Creating Your Bakery Brand"

#AmariBakingChallenge Contest

We're holding a contest for a chance for three participants to win free tickets to our May Masterclass on Marketing your Cake Business.  Each winner will also get a free printed copy of the "How to Startup a Small Bakery Business Successfully." How to participate: Sign up via email  - go to this link, enterContinue reading "#AmariBakingChallenge Contest"

3 Ways to Measure your Online Marketing Efforts in Your Bakery Business

As a small bakery business owner, you might be struggling with knowing how to measure your online marketing efforts. It could be that you’re not sure which channels your using are effective in your marketing and which aren’t. Maybe you’re so busy baking and doing other bakery business activities that you haven’t had time toContinue reading "3 Ways to Measure your Online Marketing Efforts in Your Bakery Business"

How to Make a Pregnant Belly Cake-Picture Tutorial

I had the privilege of making a baby shower cake for a dear cousin-in-law and it turned out very well. I didn't have any special cake pans for the pregnant belly cake but I knew that it was possible with a few creative adjustments (and a bit of sculpting ^_^). I used mostly round pansContinue reading "How to Make a Pregnant Belly Cake-Picture Tutorial"

Simple Vanilla Cake Recipe

Here's a Simple Vanilla Cake recipe. It's also one I use when doing a half Kg cake recipe and you can double the ingredients to get a 1Kg yield. Ingredients required: All - Purpose Flour   - 163 gms Baking Powder         - 4 gms Sugar            Continue reading "Simple Vanilla Cake Recipe"

Vanilla Tall Cake with Buttercream Frosting and Purple Glaze

I have finally decided to try out a tall cake - it's really been the trend in the cake world for a while. I actually had someone ask me if it's possible to do a tall cake with colored glaze instead of colored ganache since they were looking for a simpler and more economical recipe.Continue reading "Vanilla Tall Cake with Buttercream Frosting and Purple Glaze"

3 very important points learned at the Amari Bakery Business Masterclass

We held the second business workshop on Saturday and it was amazing! Thanks to our very insightful speakers: Grace Murugi Wanjama of Cakes.co.ke (and we were doubly lucky that she came with her co-founder; her husband – Greg Wanjama), Millicent Were of Emerging Leaders Foundation and yours truly (^_^) Our attendees definitely learned a lotContinue reading "3 very important points learned at the Amari Bakery Business Masterclass"